Metrics

To view your game metrics, use the Metrics tab in the Yandex Games dashboard. Metric graphs are divided into two sections: Product metrics and Monetization metrics.

To view metrics for a specific device type (desktop computers, mobile devices, or TVs), use the filter by device type (All, Desktop, Mobile, or TV).

The category lines on the graphs show the metric value for the most popular games in each category.

Product metrics

Metric	Description
Play time	The total number of minutes per day that players spent in the game.
Players	The total number of unique players per day and new players per day. New players are players who launched the game for the first time on a given day.
Play time per player	The average time in minutes that a player spent in the game in one day.
Day 1 retention	The percentage of players who returned to the game the day after they first launched it.
Day 3 retention	The percentage of players who returned to the game on the third day after they first launched it.
Week 2 retention	The percentage of players who returned to the game during the second week after they first launched it.

Metric	Description
Play time	The total number of minutes per day that players spent in the game.
Players	The total number of unique players per day and new players per day. New players are players who launched the game for the first time on a given day.
Play time per player	The average time in minutes that a player spent in the game in one day.
Day 1 retention	The percentage of players who returned to the game the day after they first launched it.
Day 3 retention	The percentage of players who returned to the game on the third day after they first launched it.
Week 2 retention	The percentage of players who returned to the game during the second week after they first launched it.

Monetization metrics

Metric	Description
Sticky impressions per player	The average number of sticky banner impressions per player per day.
Interstitial impressions per player	The average number of fullscreen block impressions per player per day.
Rewarded impressions per player	The average number of rewarded impressions per player per day.
Number of in-app purchases	The total number of in-game purchases per day.

Metric	Description
Sticky impressions per player	The average number of sticky banner impressions per player per day.
Interstitial impressions per player	The average number of fullscreen block impressions per player per day.
Rewarded impressions per player	The average number of rewarded impressions per player per day.
Number of in-app purchases	The total number of in-game purchases per day.