Директ
Данные шаблоны позволяют сформировать отчеты о переходах на сайт с объявлений Яндекс.Директа.
Шаблон | Отчет | Группировки | Метрики |
---|---|---|---|
sources_direct_platforms | Директ, площадки | ym:s:<attribution>DirectPlatformType, ym:s:<attribution>DirectPlatform | ym:s:visits, ym:s:users, ym:s:bounceRate, ym:s:pageDepth, ym:s:avgVisitDurationSeconds |
sources_direct_platforms_types | Площадки | ym:s:<attribution>DirectPlatformType | ym:s:visits, ym:s:users, ym:s:bounceRate, ym:s:pageDepth, ym:s:avgVisitDurationSeconds |
sources_direct_summary | Директ, сводка | ym:s:<attribution>DirectClickOrder, ym:s:<attribution>DirectClickBanner, ym:s:<attribution>DirectPhraseOrCond, ym:s:<attribution>DirectSearchPhrase | ym:s:visits, ym:s:users, ym:s:bounceRate, ym:s:pageDepth, ym:s:avgVisitDurationSeconds |
sources_direct_clicks | Директ, расходы | ym:ad:<attribution>DirectOrder, ym:ad:<attribution>DirectBanner, ym:ad:<attribution>DirectPhraseOrCond, ym:ad:<attribution>DirectSearchPhrase | ym:ad:users, ym:ad:<currency>ConvertedAdCost, ym:ad:bounceRate, ym:ad:pageDepth, ym:ad:avgVisitDurationSeconds |
experiment_ab | Директ, эксперименты | ym:s:experimentAB<experiment_ab> | ym:s:visits, ym:s:users, ym:s:bounceRate, ym:s:pageDepth, ym:s:avgVisitDurationSeconds |
Шаблон | Отчет | Группировки | Метрики |
---|---|---|---|
sources_direct_platforms | Директ, площадки | ym:s:<attribution>DirectPlatformType, ym:s:<attribution>DirectPlatform | ym:s:visits, ym:s:users, ym:s:bounceRate, ym:s:pageDepth, ym:s:avgVisitDurationSeconds |
sources_direct_platforms_types | Площадки | ym:s:<attribution>DirectPlatformType | ym:s:visits, ym:s:users, ym:s:bounceRate, ym:s:pageDepth, ym:s:avgVisitDurationSeconds |
sources_direct_summary | Директ, сводка | ym:s:<attribution>DirectClickOrder, ym:s:<attribution>DirectClickBanner, ym:s:<attribution>DirectPhraseOrCond, ym:s:<attribution>DirectSearchPhrase | ym:s:visits, ym:s:users, ym:s:bounceRate, ym:s:pageDepth, ym:s:avgVisitDurationSeconds |
sources_direct_clicks | Директ, расходы | ym:ad:<attribution>DirectOrder, ym:ad:<attribution>DirectBanner, ym:ad:<attribution>DirectPhraseOrCond, ym:ad:<attribution>DirectSearchPhrase | ym:ad:users, ym:ad:<currency>ConvertedAdCost, ym:ad:bounceRate, ym:ad:pageDepth, ym:ad:avgVisitDurationSeconds |
experiment_ab | Директ, эксперименты | ym:s:experimentAB<experiment_ab> | ym:s:visits, ym:s:users, ym:s:bounceRate, ym:s:pageDepth, ym:s:avgVisitDurationSeconds |